by Jock Gilchrist As a former neuroscience student, it irks me that the media loves to justify our human tendencies by our brain wiring. Why are humans social creatures? It’s our brain wiring. Why do we respond positively to confident people? Brain wiring. Why is it easy to be distracted and hard to focus? Brain wiring. … Read more
Are you inspired to creatively communicate about climate solutions on film? Enter our competition! We are accepting 1-minute (max) video entries that present climate solutions. Draw on paper or a whiteboard. Sing or dance. Please include your name, location, and who you are addressing with your video. Deadline April 30th, 2017. Below is one of our … Read more
The Climate Center is conducting R & D for a new initiative for learning, building fellowship, and focusing action on effective climate solutions. We seek 12 people willing to give candid feedback to participate in an exciting focus group. If you would like to participate, please send an email that includes the following information: Your name … Read more
Susan Thomas is a marketing and communications consultant who works with organizations to build awareness and credibility for their key initiatives. She began her career as a business journalist in Silicon Valley and later founded her own public relations firm. After her firm was acquired by an international PR company, Susan ran their Global Technology … Read more
It is true: I love clean energy, but not necessarily because of some ideology, technical fascination or theoretical notion that it will contribute to a safer planet. I love it because it makes my life better. My day-to-day work at The Climate Center revolves around advocating Community Choice and other clean energy policies in California. … Read more
The Senate is likely to hold a floor vote on Pruitt’s confirmation as EPA administrator later this week. Read on to learn about Scott Pruitt. Call your representatives to express any concerns. Kamala D. Harris (CA) and Dianne Feinstein (CA) ————— Trump’s EPA pick recently called climate change a ‘religious belief’ by Natasha Geiling, ThinkProgress Scott … Read more
The article below, published in the Los Angeles Times, demonstrates the need for a shift in our current energy system to better align the needs of California residents and businesses with the goals of energy providers. Currently, the main objective of private California utilities is to maximize shareholder profits. In the Community Choice Energy model, … Read more
In 2010 I invited Hans-Josef Fell, at the time a German Parliamentarian, to visit Sonoma County to talk about the policies he successfully advocated for, which helped lead Germany in the transition to renewable energy. I caught up with him again in 2012 at the annual InterSolar conference in San Francisco shortly after he had … Read more
In researching climate communications, I’ve been dabbling in the world of moral psychology. It’s a fascinating topic and Jonathan Haidt offers some very interesting insights into those funny creatures we call human beings. He has done quite a few TED Talks, but this one seemed particularly relevant to climate communications. If you want to reach … Read more
Ringling Brothers and Barnum & Bailey Circus just announced that it will cease operations forever this May. It will hold its final performance in New York where I saw it in the mid-sixties as a young child. As I read the reasons offered by circus owners to end after 146 years, I was struck by … Read more
